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Open doors to connect people everywhere.

Deskbee is a complete workplace management platform focused on enabling hybrid work, allowing companies to organize the occupancy of their offices in a smart and efficient way.

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The challenge

The challenge was to create a new brand perspective that balanced operational agility with conceptual depth, capable of keeping pace with the business without sacrificing a robust, tech-savvy, and engaging visual system. The result is a modern, dynamic, and fluid brand, perfectly integrated with Deskbee's language. More than just an aesthetic update, we delivered a modular and scalable graphic structure, ready to support the company's continuous evolution.

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The challenge was to create a new brand perspective that balanced operational agility with conceptual depth, capable of keeping pace with the business without sacrificing a robust, tech-savvy, and engaging visual system. The result is a modern, dynamic, and fluid brand, perfectly integrated with Deskbee's language. More than just an aesthetic update, we delivered a modular and scalable graphic structure, ready to support the company's continuous evolution.

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The challenge was to create a new brand perspective that balanced operational agility with conceptual depth, capable of keeping pace with the business without sacrificing a robust, tech-savvy, and engaging visual system. The result is a modern, dynamic, and fluid brand, perfectly integrated with Deskbee's language. More than just an aesthetic update, we delivered a modular and scalable graphic structure, ready to support the company's continuous evolution.

The challenge was to create a new brand perspective that balanced operational agility with conceptual depth, capable of keeping pace with the business without sacrificing a robust, tech-savvy, and engaging visual system. The result is a modern, dynamic, and fluid brand, perfectly integrated with Deskbee's language. More than just an aesthetic update, we delivered a modular and scalable graphic structure, ready to support the company's continuous evolution.

The challenge was to create a new brand perspective that balanced operational agility with conceptual depth, capable of keeping pace with the business without sacrificing a robust, tech-savvy, and engaging visual system. The result is a modern, dynamic, and fluid brand, perfectly integrated with Deskbee's language. More than just an aesthetic update, we delivered a modular and scalable graphic structure, ready to support the company's continuous evolution.

Artboard 2 copy 43-100.jpg

The challenge was to create a new brand perspective that balanced operational agility with conceptual depth, capable of keeping pace with the business without sacrificing a robust, tech-savvy, and engaging visual system. The result is a modern, dynamic, and fluid brand, perfectly integrated with Deskbee's language. More than just an aesthetic update, we delivered a modular and scalable graphic structure, ready to support the company's continuous evolution.

The challenge was to create a new brand perspective that balanced operational agility with conceptual depth, capable of keeping pace with the business without sacrificing a robust, tech-savvy, and engaging visual system. The result is a modern, dynamic, and fluid brand, perfectly integrated with Deskbee's language. More than just an aesthetic update, we delivered a modular and scalable graphic structure, ready to support the company's continuous evolution.

The challenge was to create a new brand perspective that balanced operational agility with conceptual depth, capable of keeping pace with the business without sacrificing a robust, tech-savvy, and engaging visual system. The result is a modern, dynamic, and fluid brand, perfectly integrated with Deskbee's language. More than just an aesthetic update, we delivered a modular and scalable graphic structure, ready to support the company's continuous evolution.

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Brand & Design: Will Passos
Motion: Felipe Revulo

Brand & Design: Will Passos
Motion: Felipe Revulo

Brand & Design: Will Passos
Motion: Felipe Revulo

TEM UMA IDEIA EM MENTE?

O QUE FAÇO

Direção Criativa sob Demanda

A liderança e o rigor de um designer sênior integrados à rotina estratégica do seu time, sem o custo de uma cadeira executiva integral.

Governança de Marca & Design Systems

Estruturação de regras e padrões visuais para garantir consistência estética em todas as frentes de escala.

SOBRE

Will Passos é 𝑪𝒓𝒆𝒂𝒕𝒊𝒗𝒆 𝑫𝒊𝒓𝒆𝒄𝒕𝒐𝒓 & 𝑮𝒓𝒂𝒑𝒉𝒊𝒄 𝑫𝒆𝒔𝒊𝒈𝒏𝒆𝒓 com mais de 15 anos de experiência à frente de projetos de identidade visual, sistemas gráficos e estratégia de marca. Atua combinando o rigor metodológico de estúdio à agilidade do modelo Fractional (Direção Criativa sob demanda), apoiando lideranças e times internos na construção de ecossistemas visuais consistentes, memoráveis e preparados para a escala.

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© 2026 Will Passos Estúdio Design
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